laura barbero switalski

The Master’s program was a very enjoyable experience, certainly a challenging one in many good ways, as it always pushed me to grow and evolve, never to settle for less. I loved the balance between theory and practice, you need both when you go out there in the business world. Practice grounded in theory allows you to be confident in front of a group, and a client, and to anchor the activities and techniques you use into solid knowledge.

I also loved meeting colleagues from many different countries and cultures, I learned a lot from the cross-fertilization and exchange of thoughts and perspectives with my peers.

The Master’s in Creative Studies opened my eyes to a new world. It had a transformational effect on my personal life, unleashing a creative potential I did not know I had. Going through the program, I began to internalize creative thinking and to naturally use Creative Problem Solving in my personal relationships and approach to life. As a consequence, my life has flourished in all respects: when you learn to turn challenges into opportunities, you start looking at the world and at other people in a new way, increasing your success and personal fulfillment in life.

Organizations are struggling with constant and accelerated change, demanding our help as creativity professionals. Thanks to this Masters’ program I was able to create a new job for myself, that is highly stimulating and enjoyable, allowing me to work with like-minded people and to constantly challenge myself to try new approaches and begin new ‘ventures’. What more would you want from your job?

Since I graduated from the Masters’ program I expanded my own business, I confounded a very successful international conference, CREA Conference, which takes place in Italy since 2003, I started a course at the Master’s Level that I teach at Buffalo State as adjunct faculty, I co-authored a book, Creativity Rising: Creative Thinking and Creative Problem Solving in the 21st Century and, more recently, with some colleagues, I launched a Certification program in Creative Leadership and Facilitation for Innovation in the Spanish-speaking world, endorsed by the International Center for Studies in Creativity.

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